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For press enquiries, please contact Rachael
Holdsworth on 01903 892060, or email
info@rachaelholdsworth.co.uk
PRESS RELEASE
13 April 2022
Badminton 2022 here we come
We are now counting down the days until The World of the Horse
returns to Badminton Horse Trials. After a two-year absence from
the calendar, due to COViD 19, we are all chomping at the bit to
get back to this iconic three-day event.
Visitors to The World of the Horse, will be treated to a new
look pavilion, with our long-term sponsors Horse&Rider still
centre stage. We are excited to welcome back many familiar brand
faces, and some exciting new equestrian businesses. The full
line up can be found under our exhibitor section.
In the run
up to the event, we are pleased to be running a great social
media giveaway, collaborating with many of our exhibitors and
offering Badminton Cross-Country day tickets too. This
competition will go live on Friday 15th
April 2022, so make sure to check out our social media pages
@theworldofthehorse . We will also be publicizing our exhibitor
show offers and new products on our channels too, so make sure
to stay tuned!
PRESS RELEASE
19th January 2015
The the dates and venues for the World of the Horse for 2015
have now been announced. The popular equestrian shopping
pavilion will be present at Badminton Horse Trials, 6 - 10 May,
Burghley Horse Trials, 3 - 6 September, and the FEI European
Eventing Championships at Blair Castle, 10 - 13 September.
PRESS RELEASE
10th March 2014
The World of the Horse pavilion continues to go from strength to
strength and we will again be exhibiting at Badminton, Burghley
and Blenheim in 2014.
We have now established our new access flow system for the
public whereby they have to pass every stand if they come in one
side and leave the other. This is the fairest way to lay out the
marquee and it was well received last year.
This year we are doing away with the rather cumbersome aluminum
frame at the front of the Marquee and screen printing our name
and the brand sponsors logos on the gable end. Visibility from
afar will however still be good with framed flags. Exhibitors
signs will this year be mounted on board on the outside of both
entrances. We have maintained the same locations on the show
grounds and are happy to report that the footfall at Burghley is
now considerably more than when we were in the Exhibition
Village.
Our marquee contractors will again be Attwoolls for Badminton
and Blenheim and Snowdens at Burghley. They both do an excellent
job and we are more than happy with their services.
Sadly Alison Ulloa - Lata won’t be with us this year after 20
years of working for our company. She has been a huge support to
us all at the shows for many years, both management and
exhibitors alike and her constant good cheer and friendly manner
will be sorely missed. This year our brand sponsors DJ Murphy,
publishers of Horse and Rider and Pony magazine, will run their
own merchandising stand at the front of the marquee and any
exhibitor who has a problem will now have to contact me on site!
We look forward to welcoming exhibitors and members of the
public alike to The World of the Horse in 2014.
Jamie Hawksfield
Managing Director
EV Events
PRESS RELEASE
25th September 2012
In response to
the cancellation of Badminton, EV Events, are now offering
adverse weather insurance for exhibitors at World of the Horse.
If the event is cancelled before its commencement exhibitors
will receive a 100% refund, with a pro rata refund for
cancellations mid event.
PRESS RELEASE
25th September 2012
World
of the Horse flourishes at Burghley 2012
The World of
the Horse exhibition pavilion, a well-recognised attraction at
the major British 3 day events proved a big hit in its new venue
this year at the Land Rover Burghley Horse trials. The World of
the Horse is renowned for its offering of a diverse range of
equestrian products and innovations by its many exhibitors.
The opportunity arose to reposition
the pavilion next to the “lion bridge” at Burghley this year,
just yards from the main arena and right at the heart of the
action throughout the duration of the event. The move has
incited many positive comments from exhibitors in World of the
Horse. Regular exhibitor, Paul Groomsbridge of Aquamax Horse
Bedding said, “many of us had a very successful show, a record
show for some exhibitors. The World of The Horse marquee was
located in a prominent position and people were coming in and
out all the time over all four days”.
It has been noted by several
exhibitors that in previous years World of the Horse has been
somewhat quiet on cross-country day with visitors to Burghley
off out on the cross country course and not at the shops.
Marketing Manager of World of the Horse brand sponsor DJ Murphy
ltd, Zoe Canon said, “this new location allows the World of the
Horse to truly be part of the action, gaining footfall and
customers particularly on the all-important cross country day.”
Jo Self, General Manager for Feedmark UK went on to say, “I am
delighted with the repositioning of the World of the Horse this
year at Lion Bridge; we had our most successful Burghley to
date”!
Several new ideas have also been
introduced to World of the Horse for 2012 all of which are set
to continue next year. A valuable prize draw at Burghley was
held in conjunction with DJ Murphy, with many of the exhibitors
generously donating their products and services to the winner
takes all prize fund. Social media has also been a key addition,
with both a World of the Horse facebook page
www.facebook.com/worldofthehorse1 and Twitter account
@WorldoftheHorse set up in addition to the detailed World of the
Horse website. These have proved popular with fans and regular
updates ensure the public are informed of what is happening in
World of the Horse.
Jamie
Hawksfield, Managing Director of EV Events, the organisers of
the World of the Horse, said “after the cancellation of
Badminton earlier in the year it is brilliant that Burghley was
such a success for our exhibitors. We look forward to working
with the management at Burghley to further improve on the
success of World of the Horse which is such a consistent and
important attraction at these top 3 day events.”
PRESS RELEASE
2nd August 2012
The
World Of The Horse – Event Shopping All Under One Roof!
The World of
the Horse (WOTH) shopping pavilion once again provides a great
equestrian shopping experience at Burghley and Blenheim. The
thrilling Racewood showjumping and cross country jumping
simulator will add another dimension to the World of the Horse
experience for visitors. Following the cancellation of many
events in 2012 owing to the adverse weather, Burghley and
Blenheim are set to provide a feast of exciting things on offer
for people starved of shopping opportunities.
In 2012 the WOTH Pavilion at Burghley
moves to a prestigious new site by the Lion Bridge and the
Members Marquee, affording easy access for spectators and close
proximity to the main arena. This will be a highly visible
position and will be widely signposted.
Burghley and
Blenheim have attracted an exciting range of stands for the WOTH
pavilion featuring new and innovative equestrian products –
there will be something for everyone. Leading equestrian
companies including Equestrian Vision, Mountain Horse and
Maxavita bring their latest designs and innovations. There will
be advice on hand from a wide range of companies supplying
everything from feed to magnetic rugs. Also keep your eyes
peeled in the pavilion for top riders, they will be popping in
to see their sponsors and there will be the chance for
autographs.
WOTH at
Burghley will be hosting an exciting prize draw with many of the
exhibitors supplying valuable prizes including a Mountain Horse
Crew Jacket, FMB’s Magnet Medics, a Jeffries Wool Travel Rug, a
3.6kg tub of Feedmark Extra Flex HA Supplement and much more.
One winner will win the entire prize haul. At Blenheim shoppers
can take part in the Best Foot Forward scavenger hunt organised
in association with the WOTH brand sponsor, Horse & Rider
magazine. The first 250 people to complete the scavenger hunt
successfully on each day will win a pair of Draper Therapies
socks and all correct entries will be entered into a prize draw
to win a selection of Draper therapies products,
www.drapertherapies.com.
The WOTH
pavilion will be open for the duration of Burghley (30th August
to the 2nd September) and Blenheim (6th to the 9th September).
The concept of WOTH has remained a favourite with shoppers over
the years, it is all under one roof, (it also makes it a dry
place to shelter in the rain!) and it is a leader in showcasing
both new and innovative products and services at major
equestrian events.
PRESS RELEASE
22nd April 2012
The World of the Horse is all set for an exciting 5 days
immersed in the equestrian world at Badminton Horse Trials. As
well as a tantalising array of innovations, quality and value
for money equestrian products and services, there is also the
chance to win over £1000 of products in our unbelievable prize
draw. For more information, visit the Horse & Rider stand at the
entrance to the pavilion.
PRESS RELEASE
28th April 2011Good Trade in World of the Horse at
Badminton
The World of the Horse (WOTH) saw good trade over the five
days of Badminton, with genuine interest in the diverse range of
equestrian products and a pleased response from exhibitors.
Despite the hot weather which can sometimes put people off
shopping, there were plenty of potential customers and the
pavilion was busy throughout the event.
Paul Groombridge, Managing Director of Aquamax Horse Bedding is
a regular exhibitor “The World of the Horse is brilliant for my
type of business and the set up of the pavilion works very well.
It attracts the right sort of business”. Rebecca Moore of
Protexin Probiotic Supplements was also delighted with the
response, “This has been our most successful year at Badminton,
and we are very happy to have returned to the World of the
Horse”.
Many companies enjoy the convenience of having a ready made
stand and the smooth running of the pavilion. Jess Coleby of
Feedmark said “The World of the Horse was very efficient for us,
easily accessible and punctual – both opening and closing on
time. The extra day at Badminton this year was a bonus”.
Maxavita were also pleased with the extra day, enabling them to
double their sales from last year. Holly Reeve Maxavita’s Sales
and Marketing Manager had to say “This was the best show we have
ever done, The World of the Horse is always well run and opens
when you need it to”.
Major brand names such as Champion and Ariat take the
opportunity to exhibit their full range of products directing
customers to their stockists on site to make purchases. Another
draw is the number of top riders such as Tina Cook, Lucinda
Fredericks and Matt Ryan who spend time in the World of the
Horse visiting their sponsor’s stands. Sally Dunnett of Salamo
competition saddlery and bridlework said, “The World of the
Horse attracts serious riders who are looking for competition
products, people know where to find us and most riders will
always come into WOTH”.
Jamie Hawksfield of EV Events, who run the World of the Horse
pavilion said “Overall, exhibitors were pleased. The Easter
weekend and the extra day’s trading caused some concern for
those having to pay staff to man their stand, but the bank
holiday and the fine weather certainly attracted the crowds.
Business was good, which is very encouraging in the current
uncertain economic climate”.
Next stop, Bramham Horse Trials on 2nd to the 5th of June. For
further information and booking details Tel: 01403 865454
PRESS RELEASE
11th April 2011
Shop Window Launched
New Shop Window for exhibitors has been added to the World of
the Horse Website. Exhibitors are invited to submit
details of products on offer, special offers, new product
launches and rider appearances to highlight the company's
presence in the World of the Horse pavilion. The page will
compliment the list of exhibitors and provide an opportunity for
a more comprehensive presentation to ensure prospective visitors
do not miss the stand.
Companies wishing to submit information for the shop window
should contact EV Events, Tel: 01403
865454 or email: lara@equestrianvision.demon.co.uk
PRESS RELEASE
11th March 2011
The World of the Horse (WOTH) shopping pavilion once again
provides a great equestrian shopping experience at Badminton.
2011 has attracted an exciting range of stands featuring new and
innovative equestrian products – there will be something for
everyone! Leading equestrian retailers including Ariat, Mountain
Horse, Maxavita and Clayton Frederick’s Southern Star Saddlery
will be showcasing their full range of products. There will be
advice on hand from a wide range of companies supplying
everything from feed to magnetic rugs. Also keep your eyes
peeled in the pavilion for top riders, they will be popping in
to see their sponsors and there will be the chance for
autographs.
The World of the Horse is set to be busier than ever this year
as Badminton is being held for the first time ever over the
Easter bank holiday weekend. This means a whole extra day of
shopping! WOTH will be open for the duration of Badminton, from
the 21st to the 25th of April. The concept of WOTH has remained
a favourite with shoppers over the years, it is all under one
roof, (it also makes it a dry place to shelter in the rain!) and
it is a leader in showcasing both new and innovative products
and services at major equestrian events. There is a preview of
the most innovative new products and services now available on
the new shop window page on the WOTH website. (www.worldofthehorse.co.uk)
The World of the Horse will also be at other leading events
throughout the season; Bramham, (2nd – 5th June) Burghley, (1st
– 4th September) and Blenheim (8th – 11th September. For further
information and details please contact: EV Events, Farren Court,
Horsham Road, Cowfold, Horsham, West Sussex RH13 8BP. Tel: 01403
865454. Email: lara@equestrianvision.demon.co.uk. Web:
www.worldofthehorse.co.uk
PRESS RELEASE
10th February 2010
The World Of The Horse – Ticks All The Boxes For
Exhibitors
Look no further for a way to showcase new and innovative
Equestrian Products and Services!
The World of the Horse (WOTH) shopping pavilion provides a
quality, comfortable environment which allows the exhibitor to
concentrate their energy, time and resources on the promotion
and sales of products. With prime sites at leading events, WOTH
has become an established marketplace for both new and
innovative equestrian products and services. With up to 50
stands at each venue it attracts a large number of consumers all
under one roof. The World of the Horse is promoted extensively
through its sponsors DJ Murphy who own Horse and Rider and Pony
magazine.
For the first time ever there will be a bumper 5 days of trading
with Badminton being held over the Easter weekend. With the long
weekend, a large crowd is expected and extra shopping days will
boost sales for exhibitors. Another introduction for WOTH
exhibitors is the new shop window page on the World of the Horse
website, where new and interesting products will be featured.
Many exhibitors return year on year to have a stand in the World
of the Horse. “We’ve been in the WOTH for a number of years now
and have found it is a great way to exhibit. It secures us a
place at the big events where there are a large number of
customers concentrated in one area (particularly when the
weather is bad!) The staff are always helpful and friendly” says
Annie from SupaStuds Ltd.
The World of the Horse pavilion is present at Badminton (21st to
the 25th of April), Bramham (2nd to the 5th of June), Burghley
(1st to the 4th of September) and Blenheim (8th to the 11th
September).
PRESS RELEASE
13th April 2010
NEW for 2010 -
Badminton Daily
Action DVDs
Equestrian Vision is set for
an exciting Badminton with the launch of their daily action
programmes on DVD. For the first time, Equestrian Vision, in
association with MBPtv, will be making a daily programme to
bring you complete coverage of all the action at the World’s
premier 3-day event. Every competitor will be featured with
live commentary. Each day’s programme on DVD will be available
from Equestrian Vision in the World Of The Horse pavilion at
Badminton the following day. The programmes will cost £24.99
each or you can order the complete set of 4 DVDs covering the
whole event for £89.99. To order after the event, visit
the
Equestrian Vision website.
The new Badminton course has now been unveiled. Two
exclusive videos compared by our very own, Jamie Hawksfield,
show a preview of the event with interviews and insights as well
as a fascinating course walk. Visit
Badminton Horse Trials website to watch the clips.
PRESS RELEASE
13th April 2010
Badminton 2010
The World of the Horse will again be a focal point
for horsey shoppers at Badminton. 2010 has attracted an
exciting range of stands to this popular pavilion including
leading brands such as Ariat, Mountain Horse and Champion.
There will be advice from a wide range of companies supplying
feed, supplements and healthcare for horses as well as saddlery
and innovative new therapy products for horse and rider, plus
your favourite equestrian read - Horse & Rider and Pony
magazines.
PRESS RELEASE
14th April 2009
What’s On in the World Of The Horse at Badminton
The World Of The Horse pavilion will once
again be at Badminton. The large number of trade stands
exhibiting within the World Of The Horse act as a focal point
for shoppers who are keen to secure a good deal at Badminton. A
selection of popular chat shows which will take place within the
World Of The Horse pavilion, throughout the duration of
Badminton. Top riders and equestrian personalities will be
interviewed live, giving their feedback on the competition, the
course and their own performance to date. Riders who will
participate in the chat show include first timers, those who
regularly compete at Badminton and world class riders such as
Olympic rider, Mary King, who will also launch her new DVD,
Enjoying Cross Country with Mary King,
Several riders will also be signing
autographs on stands in the World Of The Horse – keep your eyes
peeled for riders such as William Fox Pitt, Matt Ryan and
Clayton and Lucinda Fredericks. Times and full details of chat
show guests will be posted outside the World Of The Horse –
check the blackboard for more details.
PRESS RELEASE
12 March 2007 – for immediate release
ARIAT JOINS WORLD OF THE HORSE
The new look World of the Horse pavilion now
has even more to offer at the forthcoming Badminton Horse
Trials, with the addition of the prestigious Ariat brand to the
range of equestrian products and services represented. Ariat are
the largest equestrian footwear company in the world with over
14 years experience in this field. A recent survey commissioned
by the British Equestrian Trade Association revealed that 2 out
of every 5 pairs of equestrian footwear sold were either Ariat
or Mountain Horse, and the World Of The Horse now boasts both of
these major brands as exhibitors.
Ariat Marketing Manager, Melanie Selman, is
pleased with what the World of the Horse has to offer, and says,
"This is a wonderful opportunity to take the entirety of the
Ariat brand to the consumer, and to be able to show the depth of
both Ariat footwear and apparel products available. It enables
us to provide informed and in-depth product knowledge while
measuring feet if required, in a relaxed environment", she says.
Managing Director of Ariat UK Distribution,
Phil Duff, says "We introduce around 40 new styles every year to
the equestrian market in the UK, some of which will be on
display for the first time to the public at Badminton. This
includes new styles that will not be available until the
autumn."
In support of their display in The World of
the Horse, Ariat will have 6 trained footwear specialists on
selected retail stands at Badminton to ensure that the best
advice on their footwear and apparel is available. "We are also
looking forward to using this platform to give the public the
opportunity to meet Ariat Pro-Team riders, who will be available
on our stand during the show", said Phil Duff.
The World of the Horse will be present at
Badminton (3-6 May), Bramham (7-10 June), Burghley (30 August –
2 September) and Blenheim (6-9 September). For more information,
visit www.worldofthehorse.co.uk, or call 01403 860021.
ENDS
PRESS RELEASE
27 November 2006 – for immediate release
NEW LOOK WORLD OF THE HORSE
The World Of The Horse is to get a face-lift
for the 2007 season that will see improved facilities for
exhibitors and public alike.
The popular shopping emporium, sponsored
again by D J Murphy (Publishers) Ltd and which has become a
landmark at top events such as Badminton and Burghley, will
occupy a new pavilion with an inviting 25m of open frontage. The
gable façade will take on a new look with strong graphics and up
to date signage to highlight the World Of The Horse brand and to
help visitors identify and locate exhibitors.
Inside, the floor plan has been completely
revised. The new layout is more accessible and will improve the
flow of visitors to every stand. The system will ensure that
each exhibitor is easy to find and provides an enhanced shopping
experience in a friendly atmosphere for your customer, whatever
the weather outside.
As well as the improved facilities, the new
look World Of The Horse also offers better value for money for
exhibitors with a new pricing structure that will see some
exhibitors saving on their exhibition costs.
"I am delighted with the new design for World
Of The Horse, which is fresh and revitalizing and will encourage
business for our exhibitors", said Managing Director, Jamie
Hawksfield. "Our established position at the big events such as
Badminton and Burghley have enabled us to readdress our costs
and as a result, we are able to offer excellent value and
savings to our exhibitors. I hope that the improvements will
encourage more exhibitors to try it".
The World Of The Horse provides a focal point
for shoppers and is an ideal opportunity for companies to launch
a new product or present their existing lines in a comfortable
environment. Exhibitors get the opportunity to talk direct to
the public, making it perfect for manufacturers who wish to get
product feedback.
During 2007, the World Of The Horse will be
present at Badminton (3-6 May), Bramham (7-10 June), Burghley
(30 August – 2 September) and Blenheim (6-9 September). For more
information, visit www.worldofthehorse.co.uk, or call 01403
860021.
ENDS
For more press information, contact Rachael
Holdsworth on 01903 892060.
PRESS RELEASE
20 June 2006 – for immediate release
WINNERS IN THE WORLD OF THE HORSE
The World Of The Horse is an equestrian
shopping pavilion that has become a popular landmark at events
around the UK, and it will be present at the prestigious Royal
Highland Show (22nd – 25th June), again
this year.
There is plenty going on in the pavilion with
a wide range of new and innovative equestrian products and a
competition giving visitors a chance to win a superb prize of
a collection of top equestrian products WORTH OVER £400.
Some of the products on show include:
Pippa Funnell, Good Foundations,
the new rider training programme on DVD, from Equestrian
Vision
The new
WOW Cross Country jumping
saddle from First Thought Equine Ltd – They will be
demonstrating the unique benefits of riding on air with
this revolutionary modular saddle.
Leverton & Co will be showing
first aid, woundcare and neutraceutical products for
horses.
The latest range of
stylish
clothing for riders will be on show from
Mountain
Horse as well as
horse clothing from
Premier Equine and
hi-viz safety wear from
V-Bandz.
The World Of The Horse occupies a prime
location on raised ground between the main ring and the
equestrian arenas.
The World Of The Horse is the place to find
out what is new on the market as well as taking a look at the
best product developments in the industry.
For more information, visit
www.worldofthehorse.co.uk.
ENDS
For more press information, contact Rachael
Holdsworth on 01903 892060
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